Stumbling around…

November 18, 2008

CNN - Unlikely allies set example for sustainable society - December 29, 1999

Filed under: Enterprise

They may seem like strange bedfellows, but McDonald’s USA and the Environmental Defense Fund last week celebrated 10 years of an alliance aimed at reducing the food giant’s adverse impact on the environment.

CNN - Unlikely allies set example for sustainable society - December 29, 1999

McDonald’s Corporate Social Responsibility -  Blog

Filed under: Enterprise

McDonald’s Corporate Social Responsibility -  Blog
The business of McDonald’s is serving food, but the heart of McDonald’s is supporting children.

About McDonald’s

Filed under: Enterprise

McDonald’s…Is the leading global foodservice retailer with more than 30,000 local restaurants serving 52 million people in more than 100 countries each day.

About McDonald’s

November 7, 2008

The Motion Picture Industry: Critical Issues in Practice, Current Research & New Research Directions — HBS Working Knowledge

Filed under: Enterprise

This paper reviews research and trends in three key areas of movie making: production, distribution, and exhibition.

The Motion Picture Industry: Critical Issues in Practice, Current Research & New Research Directions — HBS Working Knowledge

November 4, 2008

Sharpening Your Skills: Brand Management — HBS Working Knowledge

Filed under: Enterprise

Questions to be Answered * Does branding work for business-to-business marketing? * Can individuals create their own brand? * Should I trust my brand to a sports personality? * How should I think about brand dilution

Sharpening Your Skills: Brand Management — HBS Working Knowledge

October 29, 2008

Radio Disney | The Official Homepage

Filed under: Enterprise

Radio Disney | The Official Homepage






















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